This installment of Creative Orlando is a webcomic called Seminal Works are for Pornstars, and we think the title alone earns itself a spot on our digital shelves. Seminal Works recently hit its 1-year anniversary and currently has 72 strips in its archive (in addition to an iPad book available for free on iTunes).
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Truer words have never been spoken, Fox.
Fun Spot on I-Drive erected a 250-foot SkyCoaster that originally resided at the MGM Grand in Las Vegas. Apparently, MGM couldn't afford the Viagra payments anymore.
The SkyCoaster combines "thrills of skydiving and hang gliding in one action packed ride" and basically amounts to a swingset. A very tall swingset. Fun Spot's new SkyCoaster is the second largest in the state, the first being Fun Spot Kissimmee's SkyCoaster which stands 300-feet tall. We're sure there's another joke here about the girth of your swing, not the length.
Predictably, general manager and general face of Fun Spot, John Arie, Jr, said of the newly erected addition, "This will be a [HUUUUUUUUUUUGE] thing for I-Drive."
[He actually said "huge" but we're pretty sure he meant "huuuuuuuuuuge". You're welcome, John. -- Ed.]
That's all the groan-inducing commentary we've got. We'll leave the rest to the best -- check out Fun Spot's new Gangnam Style-inspired commercial [be warned -- Ed.] and a graphic video of the new SkyCoaster rising proudly into Orlando's sky. Hopefully it asked first and plans to cuddle afterwards.
[Here at Orlando Insider, we do NOT endorse Sky Rape. No matter what, it should always be consensual. -- Ed.]
And just to be clear about Fox Mulder's quote: MGM's SkyCoaster is the nut that rolled down to Florida, as are all the people who end up riding it at Fun Spot. IF WE WERE MEANT TO COAST ON THE SKY, WE'D HAVE FLYING DINOSAUR UNICORNS TO DO IT ON.
The following is reposted from the horbawrong.com blog "Seminal Works are for Porn Stars" written by creative guru, Jordan Krumbine.
Bold statements aren’t always easy to make.
No, wait, scratch that -- bold statements ARE easy to make, but actually making them (depending on your current set of circumstances) isn’t always easy.
As my year progresses, my creative life develops in all the ways I never expected. It’s counter-intuitive (at least in my head) and because of that, I don’t always acknowledge it when it’s happening. My instinct says that my creative work is personal, the stuff that I do out of pure passion.
As my professional career continues to take up more time, my passion-projects have dwindled to the point of nonexistence. And I can’t help but feel guilty.
But the fact of the matter is that my professional creative career has taken priority. And although it may not look it, I’ve been more creative than ever. And I get paid for it. Finally.
The big struggle in producing commercials and web content for a corporation (family-owned or otherwise) is that you have to work within guidelines that someone else established. Some of these guidelines are important; others are dated. My personal goal is to make a mark and do something different, but sometimes the best I can accomplish is to do something different in the business’s history.
The following is a TV spot for our Mazda dealership. It’ll be airing on WRDQ in Central Florida starting in a matter of days. Holler-Classic has never produced or aired a commercial like this (to my knowledge) and it is one of the most unique local dealer commercials I’ve ever seen.
If you’re familiar with local car dealer commercials (and who isn’t??) then you know that every spot advertises an offer -- dealers seem to be scared to promote something other than a monthly payment and APR. The result ends up stripping all originality from not just the video, but the product they’re trying to sell.
Think about it: manufacturers spend a lot of money developing a vehicle as art -- and that’s how they pitch it. Audi and Cadillac are great examples. And then when the creative trickles down to the dealer level, that piece of art is described as the mass-produced copy that it really is, and that “we’ve got tons to choose from! Every make and model!”
It’s the difference between saying “this is a beautiful car” and “have I got a beautiful car for you”.
At any rate, my goal is to create something different; something that puts a little bit of that art back into a local dealer commercial. Is it there yet? Probably not, but it’s gotten a lot closer. And if it catches an eye or two, then all the better.
The process on this Mazda spot started with a sixty-second radio spot (another monumental departure from the norm this month!). I had an opportunity to write something that took full advantage of the sixty seconds (usually we only have about thirty seconds to play with) and after the spot was produced, I asked the radio station to give me a version of the VO without any music under it.
After cutting the VO down to thirty seconds, I was able to build out the rest of the video. I shot the stock footage of the dealership a few weeks back and created the .com title in Motion. The photos and sparkler video at the front of the commercial were actually the hardest part, slogging through tons of stock pictures trying to find the perfect fit. This commercial is actually the second draft, having to change and add an additional photo.
So that’s what I’ve done creatively in the past week. Is it truly great? I dunno, but when I look at it -- especially in the context of my other work at Holler-Classic -- it makes me proud.
Stay bold and stay creative.
- Jordan Krumbine